Artificial Intelligence video platform Trupeer secures $3 million in funding
In a significant stride towards automating and streamlining software and business workflows, Trupeer, an innovative AI video platform, has secured $3 million in funding. This investment will support Trupeer's mission to reinvent product video creation and personalise content at scale.
Trupeer's AI technology is transforming the way businesses create high-quality, studio-grade product videos with minimal effort. The platform's key features include automatic enhancement of raw screen recordings, studio-quality AI voiceovers in multiple languages, AI-powered scripting and documentation, and personalisation and scalability.
The platform can convert simple screen recordings of demos, walkthroughs, or tutorials into polished videos instantly. It removes filler words, adds intelligent zooms, highlights key actions, and overlays subtitles seamlessly, eliminating the need for time-consuming manual editing.
Trupeer's AI script generator improves grammar and clarity while auto-generating step-by-step user guides with screenshots alongside videos. This combination of visual and textual content boosts training, onboarding, and customer education. From one base video, Trupeer can create multiple customised versions tailored for different audiences, roles, languages, or branding needs.
The platform also offers interactive and branded video elements, allowing users to add logos, colours, watermarks, clickable hotspots, and calls-to-action to align videos with corporate branding and enhance viewer engagement.
Trupeer supports smooth workflow integration with popular business tools like Slack and Notion, making video creation and distribution easy parts of existing business processes. The platform also provides real-time analytics, helping teams understand video impact and optimise content strategy.
The long-term vision of Trupeer is to create a system that generates product knowledge and acts as a common organisational "brain". Madhur Makkar from RTP Global, who led the funding round, expressed excitement about supporting Trupeer in building a defining company in AI-powered content infrastructure.
Shivali Goyal, CEO and co-founder of Trupeer, stated that Trupeer's mission is to make it easy to explain software without needing professional video skills. "Our vision is to turn a once complex, costly, and manual process into a fast, automated, and scalable solution," she added.
With over 10,000 teams globally already using Trupeer, the fundraise is considered a significant step in achieving Trupeer's vision. The platform began with a vision to make technology accessible to all and has successfully demonstrated its potential in enabling faster go-live with customers, reducing support tickets, and cutting training time across departments.
As Trupeer expands its capabilities beyond screen recordings, it is poised to continue revolutionising the way businesses create, share, and access every piece of information, workflow, and process within their workspace.
Trupeer's AI technology is not only transforming the creation of product videos but also integrating artificial-intelligence into the process. For instance, the AI script generator improves grammar and clarity, and auto-generates step-by-step user guides.
With the support of AI, Trupeer can create multiple customised versions of videos, tailored for different audiences, roles, languages, or branding needs, demonstrating the potential of artificial-intelligence in streamlining and personalising content at scale.
