"auto subscription service 'vibe moves you' set to launch in Germany by 2025"
Vibe Moves You, an Austrian provider of electric vehicle (EV) subscriptions, has announced its entry into the German market in 2025. This expansion marks the company's ambition to grow its footprint beyond Austria and tap into Germany's expanding EV and subscription mobility segment.
Strategic Growth Approach
The move to Germany is part of a strategic growth approach focused on expanding from its home base in Austria to larger neighboring markets that have strong EV adoption trends. By leveraging the increasing demand in Germany for flexible EV usage without ownership, Vibe Moves You positions itself within the burgeoning EV subscription service market.
The timing of the launch aligns with growing regulatory and consumer trends in Germany to accelerate electromobility and reduce carbon emissions, potentially benefiting from supportive policies.
Key Offerings
Vibe Moves You provides customers with access to electric vehicles through flexible subscription plans rather than traditional purchasing or leasing. The service is likely aimed at urban or semi-urban customers who prioritize sustainability, flexibility, and ease of use over ownership.
While precise details on the fleet size, exact models, or subscription terms offered in Germany were not found, the main thrust is the expansion into Germany to capitalize on demand for electric vehicle subscriptions. This strategy reflects the broader European trend towards electrification and innovative mobility models.
Digital Ecosystem for Fleet Management
Vibe Moves You is developing a digital ecosystem for comprehensive fleet management. This digital platform will provide fleet managers with an overview of vehicles, mileage, charging, and billing. More details about this digital ecosystem will be published later this year.
Revibe: Used Electric Cars at a Lower Price
In addition to its primary service, Vibe Moves You is bringing its used car program, "revibe", to the German market. Revibe offers carefully inspected electric vehicles at a flexible, all-inclusive monthly rate. The program offers electric cars with "history" and the benefits of this drive type at a lower price with fixed contract durations.
With revibe, customers can choose from different models, free kilometers, and contract durations according to their individual needs. Revibe emphasizes sustainability, as electric cars are used longer and with less risk for the customer, with all wear and tear risks taken over.
Vibe Moves You aims to become the leading provider of sustainable mobility solutions in Europe, and the expansion into Germany is a significant step towards achieving this goal. The company states that "the time is ripe, Germany needs new car vibes". The number of their car subscriptions is growing daily, and this trend is expected to continue as more customers embrace the convenience and sustainability offered by electric vehicle subscriptions.
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