Brands Gear Up for Competitive 2025 Holiday Season with Passport Global's Insights
Brands across the U.S., U.K., and Canada brace for a competitive and unpredictable 2025 holiday shopping season. Passport Global Inc. has stepped in with two insightful reports to guide businesses through peak season challenges.
Passport Global Inc., a leading provider of end-to-end international shipping and logistics solutions, has published 'The Peak Season 2025 Playbook' and 'Winning the U.S. Market: Expert Insights for International eCommerce Brands'. These reports aim to help businesses navigate the complex landscape of the upcoming holiday season.
The reports highlight several key trends. Firstly, 41% of brands are exploring in-country fulfillment solutions to expedite deliveries and enhance profitability. Secondly, 96% of eCommerce leaders anticipate a rise in international order volumes during the fourth quarter compared to last year. Additionally, 99% of companies surveyed are adjusting peak season plans due to evolving trade policies and tariffs. To mitigate these challenges, 57% of brands prioritize fast and reliable delivery over cost reduction or margin boosts. Furthermore, 87% of brands have increased U.S. prices to offset higher tariffs and supply chain constraints.
As the 2025 holiday shopping season approaches, businesses are gearing up for intense competition. Passport Global Inc.'s reports offer valuable insights to help brands navigate peak season challenges, with a focus on in-country fulfillment, evolving trade policies, and prioritizing delivery speed and reliability.
