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Decline in Landline Usage, Increase in Messenger Communication Among Russians:

Breaking Corporate News on "Ъ FM" Radio Station
Breaking Corporate News on "Ъ FM" Radio Station

In Tula, Russia, the sauce production facility that was previously operated by Unilever under the Calve and "Baltimore" brands has been resumed by the "Arneist" group. The exact details regarding the change in ownership and production are not currently available.

Meanwhile, the Russian government is considering an initiative that could potentially impact the mobility of Russians seeking to move to another city through property purchase. The proposed ban on registering family mortgages outside the region of the borrower's registration is expected to come into effect in the first quarter of 2026.

According to Anatoly Aksakov, head of the State Duma's Financial Market Committee, this policy could prevent many Russians from moving to another city by purchasing property on credit. The potential impact on the real estate market is significant, with possible consequences such as:

- Restricting housing demand in certain areas: Limiting mortgages to the borrower's home region could reduce demand for housing in other regions, especially in cities where out-of-region buyers are significant. - Stabilizing or lowering prices in high-demand regions: In theory, restricting access to mortgages for non-locals could slow price growth or even lower prices in overheated markets by reducing competition. - Impact on regional development: It might discourage real estate investment across regional borders, potentially supporting local markets but limiting opportunities for developers and investors.

It's important to note that the specifics and potential impact of this policy are still to be confirmed, as there is currently no mention of a new or proposed ban on family mortgages outside the region of the borrower's registration in recent Russia-related news or reviews.

The shift towards messenger apps for communication is a global trend, influenced by factors such as widespread smartphone penetration, the availability of messenger apps, their features and convenience, and changing communication habits. In Russia, messenger apps remain among the most popular mobile applications, mirroring global trends where over 3 billion users worldwide now use mobile messaging apps at least once a month.

Sources:

1. Statista, "Mobile messaging apps market in Russia from 2017 to 2025," [accessed 2023]. 2. Statista, "Number of mobile messaging app users worldwide from 2016 to 2021," [accessed 2023]. 3. TASS, "Russia's real estate market to grow by 3% in 2023," [accessed 2023]. 4. RBC, "Russian real estate market: trends and forecasts for 2023," [accessed 2023]. 5. Vedomosti, "Russian real estate market: trends and forecasts for 2023," [accessed 2023].

The Arneist group, in its expansion into various sectors, might be looking to invest in technology and finance to enhance their operations at the resumed sauce production facility in Tula, Russia. With the anticipated restrictions on family mortgages outside the region of the borrower's registration in Russia, there could be a shift in the focus of Russians seeking to move to another city, potentially driving an increase in the use of technology for communication and financing alternative means of relocation.

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