BusinessNEXT, a leader in deep tech, maintains its impressive run as it is once again honored in the Gartner Sales Force Automation Magic Quadrant™ for an astounding 12 years in a row.
BusinessNext, a leading deep-tech autonomous banking platform, has once again been recognized in the 2025 Gartner Magic Quadrant for Sales Force Automation (SFA) Platforms. This marks the 12th consecutive year that the company has been featured in this prestigious list.
Headquartered in Noida and with offices in 14 countries across 5 continents, BusinessNext serves over 1 million users and manages 1 billion end customers globally. The company's Vice President is Rahul Sheth.
BusinessNext's SFA platform is renowned for its robust suite of enterprise solutions, particularly in the financial services sector. Key features and advancements include guided selling capabilities, predictive analytics, and an AI-driven strategy.
In the past year, BusinessNext introduced prebuilt Sales AI Agents tailored for various industries, improving automation and scalability. The platform also offers an agent builder tool, allowing customization with specific topics and actions to fit unique business requirements.
Enhancements to the agentic AI Autoflow Designer facilitate automated workflows that adapt intelligently within sales processes. Integration of generative AI (GenAI)-driven call preparation improves the quality and effectiveness of customer interactions.
A "Model Garden" repository for prebuilt GenAI models makes advanced AI tools accessible and reusable. Specialized agents designed for verticals including retail banking, corporate banking, and insurance demonstrate industry-specific customization.
BusinessNext's SFA capabilities also include guided selling, predictive analytics, and an AI-driven strategy. The platform offers a mobile app for users to enter data by typing or speaking, get AI reminders, and manage tasks, calls, and meetings.
With its deep-tech AI and domain expertise, BusinessNext is at the forefront of delivering cutting-edge, industry-focused SFA solutions. The company's commitment to innovation and customer satisfaction has earned it the trust of 7 of the top 10 Indian banks, covering 61% of the country's total banking Assets Under Management (AUM).
For more information about BusinessNext and its SFA platform, visit www.businessnext.com.
[1] Source: BusinessNext press release, 2025.
- BusinessNext, with its focus on innovation and technology, has expanded its SFA platform to include prebuilt Sales AI Agents, facilitating automation and scalability in various industries.
- The insurance sector, among others, benefits from BusinessNext's platform advancements, featuring guided selling capabilities, predictive analytics, and AI-driven strategies for improved customer interactions and business efficiency.
- In addition to its SFA platform, BusinessNext's commitment to finance industry growth can be seen in its deep-tech AI and domain expertise, earning the trust of 7 of the top 10 Indian banks, managing 61% of the country's total banking Assets Under Management (AUM).
