ChatGPT Now Offers Instant Checkout for Seamless Shopping
OpenAI has expanded ChatGPT's functionality with Instant Checkout, allowing users to shop directly within the AI conversation. Initially partnering with Etsy, this new feature enables purchases without leaving the platform.
OpenAI and Stripe have collaborated to create The Agentic Commerce Protocol, powering Instant Checkout. This system facilitates transactions, with merchants paying a small fee while users enjoy the service for free.
OpenAI envisions this as the next step in 'agentic commerce', where ChatGPT assists users in finding and buying items. The company aims to replace traditional internet search engines with ChatGPT, making shopping more convenient and efficient.
Currently, purchases are organic and not sponsored. However, OpenAI has hinted that this could change in the future. Additionally, multi-item purchases are set to be added to Instant Checkout soon.
OpenAI's ChatGPT Instant Checkout, powered by The Agentic Commerce Protocol, is transforming online shopping. By enabling purchases within AI conversations, OpenAI is making strides towards replacing traditional search engines and enhancing the shopping experience.
