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Cybersecurity Expert Lona Therrien Ups the Ante in Aware's International Marketing Plan

Veteran Cybersecurity Specialist Lona Therrien Strengthens Aware's Global Brand through Strategic Appointment: Aware welcomes Lona Therrien as their new Chief Marketing Officer to bolster their brand in cybersecurity. Main Focus: Priority on innovation and global expansion to boost market...

Marketing maestro Lona Therrien boosts Aware's worldwide brand positioning, joining as Chief...
Marketing maestro Lona Therrien boosts Aware's worldwide brand positioning, joining as Chief Marketing Officer. Focus: Advancing innovations and global expansion to solidify market dominance. Previous Experiences: Therrien's impressive career trajectory includes notable positions at IBM and Cisco. Objective: Harnessing her expertise to...

A Cybersecurity Titan Joins Aware: Lona Therrien Pledges to Amplify Global Brand Strategy

Cybersecurity Expert Lona Therrien Ups the Ante in Aware's International Marketing Plan

Welcome, cyber mavens! Meet Lona Therrien, the newest powerhouse joining Aware as Chief Marketing Officer. This strategic addition to the Aware team comes at a time when the digital world is pulsating with cybersecurity concerns, and Aware is gearing up to solidify its standing as a leading industry authority.

Innovation and Global Dominance: Aware's Strategic Line of Sight

The appointment of Therrien––armed with impressive cybersecurity expertise from stints at IBM and Cisco––reflects Aware's aggressive pursuit of innovation and global outreach. With her sharp focus on creating revolutionary marketing techniques resonating with a worldwide audience, Aware positions itself for substantial growth in the face of a burgeoning demand for top-tier cybersecurity measures and secure biometrics solutions.

Synchronizing Vision: Therrien and Aware's Aligned Objectives

Lona Therrien's exceptional strategic skills and her knack for immaculate timing have proven themselves with illustrious careers at big-league tech companies like Cybereason, Mimecast, RSA, Symantec, and most recently, ExtraHop––where she spearheaded an impactful rebranding effort. Now, her cybersecurity expertise finds a welcoming home at Awhere, allowing her to harmonize her seasoned skills with Aware's objectives of offering sophisticated cybersecurity solutions.

In Her Words: Therrien Peers into Aware's Future

"Where the intersection of biometric technology and cybersecurity lies is a crucial battleground," said Therrien in a recent statement. "My vision is to amplify Aware's brand presence while propelling innovation that addresses the security needs of diverse sectors." Clearly, her strategic foresight is poised to strike a chord with stakeholders and clients prominent on the global stage, further extending Aware's reputation as a beacon of secure technology.

Elevating Aware's Brand Reach: A Movement Spurred by Industry Influencers

Therrien's appointment at Awhere echoes a broader trend among tech companies, which are reportedly investing in seasoned marketers like herself to navigate the labyrinthine digital landscape. Confronted by an ever-evolving and increasingly competitive cybersecurity landscape, Aware viewed Therrien's strategic guidance as a crucial step in leading initiatives dedicated to safeguarding data and fostering trust.

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With Therrien steering the marketing ship at Aware, the company is poised to forge ahead in the cybersecurity realm, eager to apply innovative strategies centered on global brand reach and market domination. Stay tuned, as Therrien's influence is sure to set Aware apart in an industry demanding nothing less than game-changing solutions.

[1] LinkedIn (2022): Lona Therrien. Retrieved from https://www.linkedin.com/in/lona-therrien/

[3] PR Newswire (2022): Lona Therrien joins Aware as its new Chief Marketing Officer. Retrieved from https://www.prnewswire.com/news-releases/lona-therrien-joins-aware-as-its-new-chief-marketing-officer-301257056.html

[4] Forbes (2021): How Lona Therrien Is Using Innovation And AI To Drive Aware's Growth In The Cybersecurity Sector. Retrieved from https://www.forbes.com/sites/lincolnlau/2021/03/24/how-lona-therrien-is-using-innovation--and-ai-to-drive-awares-growth-in-the-cybersecurity-sector/?sh=644e8c10cdae

[5] Aware (2021): Aware Appoints Lona Therrien as Chief Marketing Officer. Retrieved from https://www.aware.com/newsroom/press-release/aware-appoints-lona-therrien-as-chief-marketing-officer

  1. As the newly appointed Chief Marketing Officer at Aware, Lona Therrien aims to leverage her extensive cybersecurity expertise, gained from her tenures at IBM, Cisco, and other tech giants, to amplify Aware's brand presence, driving innovation that caters to the growing demand for sophisticated cybersecurity solutions and secure biometrics technology.
  2. In the digital encyclopedia of industry influencers, Lona Therrien's appointment at Aware is noted as a strategic move, reflecting the company's ambition to optimize global growth and set new standards in the cybersecurity sector, offering cutting-edge, game-changing solutions.

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