Dubai fintech company Geidea announces new leadership team to fuel innovation, consolidate market position, and propel digital payment advancements within the UAE and globally.
Pankaj Kundra, a seasoned fintech and banking executive, has been appointed as the Chief Executive Officer (CEO) of Geidea UAE. Kundra is set to join Geidea, an international franchise of our brand name Middle East, to expand the company's product portfolio and lead its digital transformation.
Kundra is renowned for his leadership in retail banking, product innovation, and strategic partnerships. With over 25 years of international experience in fintech, payments, and banking, Kundra has a strong background in driving enterprise acquiring, securing record-setting revenues, and forging strategic merchant alliances.
Throughout his career, Kundra has held senior leadership roles at reputable organisations such as Idemia, Mashreq Bank, Citibank, and most recently, Network International, where he served as Senior Vice President and Group Head. His expertise spans across the Middle East, Africa, and India.
Kundra consistently spearheaded initiatives that leveraged technology to deliver seamless, secure, and customer-centric financial solutions. His focus will be on building a stronger ecosystem through innovation, strategic partnerships, and customer-first experiences.
Geidea UAE's product portfolio is set to expand across payments, merchant solutions, and digital commerce under Kundra's leadership. The appointment comes at a time when the UAE is experiencing digital and economic transformation, making Kundra's expertise in digital transformation, enterprise payments, and large-scale growth strategies invaluable.
Kundra is also committed to investing in talent development and building high-performance teams. His appointment is a significant milestone in Geidea's growth strategy, as the company plans to accelerate innovation, strengthen market leadership, and drive the future of digital payments.
Kundra holds an Executive MBA from the University of Chicago Booth School of Business and an MBA in Marketing from the Institute of Management Studies in Indore, India. Before becoming CEO of Geidea UAE, Kundra had decades of hands-on leadership experience in competitive markets, but specific prior roles are not detailed in the available information.
In his new role, Kundra will deepen relationships with financial institutions, governments, and enterprise clients. He will work towards expanding Geidea's presence in the UAE and the broader Middle East market, positioning the company as a leader in digital payments and commerce solutions.
This appointment marks an exciting chapter for Geidea UAE, as they embark on a journey to shape the future of digital payments and commerce in the region. With Kundra at the helm, Geidea is poised to make significant strides in innovation, market leadership, and customer-centric solutions.
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