Skip to content

Indian social gaming platform STAN secures $8.5 million investment from Google and prominent Japanese gaming conglomerates

Creator empowerment platform Stan facilitates construction and revenue generation from fan bases via shoutouts, subscriptions, and brand partnerships; delivers native content distribution bolstered by creator involvement to publishers.

Indian social gaming platform STAN secures $8.5 million in funding from Google and prominent...
Indian social gaming platform STAN secures $8.5 million in funding from Google and prominent Japanese gaming companies

Indian social gaming platform STAN secures $8.5 million investment from Google and prominent Japanese gaming conglomerates

In an exciting development for the Indian tech scene, social gaming platform STAN has announced the successful completion of an $8.5 million funding round. The round saw participation from a diverse group of investors, including Google's AI Futures Fund, Japanese gaming giants Bandai Namco Entertainment INC., Square Enix, Reazon Holdings, and Aptos Labs, among others.

The funds raised will be used to expand STAN's presence in India and other mobile-dominant markets. The startup also plans to invest in AI-led personalizations and creator tooling, with a focus on providing value to its creators and communities.

STAN's mission is to build the next billion-dollar social company out of India. The platform's growth strategy is centered around being fast, focused, and user-first, and it has grown 25x in the last two years through product-led growth.

The startup offers publishers native distribution powered by creator engagement. It plans to launch new integrations for publishers and partners looking to build inside gaming-led communities. STAN's approach is user-centric, with India at the core.

David Benjamin, Co-Founder of AI Futures Fund, Google, expressed his excitement about STAN's vision to empower creators and enrich fan communities with innovative AI features. Parth Chadha, the leader of STAN and the Co-founder & CEO of the platform, stated that gaming is more than just play, it's identity, conversation, and community.

Parth Chadha emphasized that every product decision at STAN is grounded in what drives real value for creators and communities. He also highlighted the importance of collaboration, as evidenced by the close partnership with AI Futures Fund and other investors.

The funding round also included participation from existing investors General Catalyst, GFR Fund, T-Accelerate Capital, and Pix Capital. The success of this funding round is a testament to STAN's potential and the growing interest in Indian tech startups.

With its focus on gaming, user engagement, and community building, STAN is poised to make a significant impact in the Indian tech industry and beyond. The startup's new funding will undoubtedly help it achieve its ambitious goals and bring its cutting-edge ideas to life.

Read also:

Latest