Mover and Shakers in the Pro AV Sector: Firms Buying and Selling, Strategic Alliances, and Key Personnel Transitions
LG Electronics has announced a strategic partnership with Mo-Sys Engineering, marking a significant step in showcasing advanced broadcast solutions at major events in 2025. This collaboration will see the integration of Mo-Sys' virtual production and camera tracking technologies with LG's next-generation display and digital signage solutions.
The partnership, which also includes tech firms like Megapixel VR and Brompton Technology, aims to redefine visual narratives by demonstrating innovative broadcast solutions. This move underscores LG's commitment to pushing forward ultra-high-definition screen technologies combined with precise camera tracking and visual effects technologies by Mo-Sys, essential for virtual production environments and real-time broadcasting workflows.
The synergy between Mo-Sys’ virtual production systems—such as camera tracking and LED volume technologies—and LG’s advanced Micro LED displays with superior image quality and energy efficiency will enable broadcasters and content creators to achieve more immersive, high-fidelity virtual environments.
The partnership is expected to significantly advance LG’s offerings by providing integrated end-to-end solutions for virtual studio and broadcasting markets, improving operational efficiency and image quality in live broadcasting and virtual production setups, and positioning LG competitively in the high-growth markets for virtual production in film, TV, and live events.
In summary, the LG-Mo-Sys partnership strengthens LG Electronics’ role in the expanding virtual production and broadcasting sectors by combining LG’s display innovations with Mo-Sys' virtual production expertise, enabling more vibrant, efficient, and precise visual storytelling tools.
Other Industry News
- Cinegy and Scale Logic announce a strategic partnership to extend Cinegy's presence in the United States and elsewhere, leveraging Scale Logic's technical expertise, reseller network, and extensive media customer base.
- Haivision MCS is awarded a significant five-year production agreement by the Naval Sea Systems Command (NAVSEA), with an estimated total value of $61.2 million USD, to deliver combat visualization and video distribution systems for the U.S. Navy's Surface Combatant Fleet.
- Christina Murgo joined USSI Global's Digital Signage and Technology Group as director of sales and business development.
- Grass Valley reaches a strategic partnership agreement with ES Broadcast, entailing a multi-million-dollar annual spend by ES Broadcast across Grass Valley's extensive product portfolio.
- Jim Reed was appointed as manager of installed sound and system designs at RCF.
- Kira Baca was appointed as the chief revenue officer (CRO) for the newly merged entity of Fabric and Xytech Systems, currently known as Fabric x Xytech.
- David Grindle will conclude his term as the SMPTE's executive director on Oct. 18.
- The collaboration between Praevar and BrightSign transforms Praevar's high-brightness Placard and Podium series displays into all-in-one visual messaging and marketing solutions.
- Praevar partners with BrightSign to integrate BrightSign's technology into outdoor and semi-outdoor digital signage and digital out-of-home (OOH) displays.
- Matrox Video partners with value-added distributor Intronics to supply Matrox Video's AV-over-IP infrastructure solutions in Spain and the Benelux region.
- Specifi announces a new integration with Nice North America, enabling Nice dealers to create compelling proposals and bolster their online presence with Specifi's tools.
- Thijs Bruins was appointed as global sales manager for Follow-Me, manufacturers of high-end performer tracking solutions.
- Boom Collaboration partners with TD SYNNEX for the distribution of Boom's complete range of high-performance cameras, audio, and connectivity hardware across the United States and Canada.
- Convergint acquired Esscoe, a provider of mission-critical security and fire and life safety systems in the Chicago and Midwest regions.
- Audinate welcomed new cloud-based solutions from Calrec, Gallery Sienna, LAMA, Lawo, and Telos Alliance to the growing list of applications that support native Dante audio in cloud-based production workflows.
- LG Electronics, in partnership with tech firms like Cinegy and Scale Logic, aim to expand their presence in the industry, leveraging expertise and customer bases for enhanced visual narratives.
- The Naval Sea Systems Command (NAVSEA) awarded Haivision MCS a significant five-year agreement, worth approximately $61.2 million USD, for combat visualization and video distribution systems.
- Christina Murgo joined USSI Global's Digital Signage and Technology Group as the new director of sales and business development.
- Grass Valley and ES Broadcast solidified a strategic partnership with a multi-million-dollar annual spend by ES Broadcast across Grass Valley's extensive product portfolio.
- Boom Collaboration formed a business partnership with TD SYNNEX for distribution of their high-performance cameras, audio, and connectivity hardware across the United States and Canada.
