OpenAI's Sora 2: A Powerful Imagination Engine With Recycling Concerns
OpenAI's latest AI model, Sora 2, has sparked both excitement and concern. Promised as the 'most powerful imagination engine ever built', it initially generated polished videos featuring familiar AI characters. However, it also raised eyebrows with its unapproved use of logos and brands, and recycled content.
Upon launch, Sora 2 delighted users with videos showcasing popular AI characters like Sonic the Hedgehog and Pikachu. However, it soon became apparent that the AI was not creating fresh content but rather recycling existing material. This led to a messy collage of borrowed elements, including unapproved logos and brands.
OpenAI's CEO, Sam Altman, even found himself in the spotlight when his likeness was used in humorous but inappropriate AI-generated videos. While OpenAI's training data likely included diverse media elements, explaining the presence of characters and elements from other franchises like Rick and Morty, Wednesday, and NFL brands, Disney managed to block its characters from appearing in the generated AI videos.
Despite the concerns, Sora 2's ability to generate polished videos with improved physics simulation and audio synchronization has been praised. OpenAI's promise of a powerful imagination AI engine seems to be delivering, but the company will need to address the issue of unapproved use of logos, brands, and recycled content to ensure responsible AI use.
