SBC Summit 2025 Embraces Innovation Fueled by Technology
The SBC Summit 2025, taking place from September 16 to 18 at the Feira Internacional de Lisboa (FIL), is set to shine a spotlight on the cutting-edge innovation reshaping the iGaming sector. The Technology Stage, a new addition to this year's event, will delve into the pivotal role of technology in driving growth, efficiency, and compliance within the industry.
Over three days, the Technology Stage will offer expert-led insights into the digital evolution of the sector, providing practical strategies to improve user experience, optimise operations, and ensure regulatory readiness. The stage is divided into three distinct topics: Payments (Day One), Technology (Day Two), and Compliance (Day Three).
Day One focuses on payment technology innovations, including the impact of AI and blockchain on transaction processes. The day will cover the rise of open banking, the shift towards decentralised finance, and creating seamless payment experiences for users.
Day Two will delve into player experience and brand strategies for seamless user interactions. Panels will explore the potential adoption of subscription models in gaming, AI-driven personalised betting tools, and how better UX and UI design can boost player retention without alienating traditional players.
Day Three, while not fully detailed in the main schedule, will feature a session titled "The Tech Behind the Sportsbook Boom." This session will discuss how AI and real-time data analytics are transforming odds creation, risk management, and in-play betting accuracy. It will also explore immersive technologies enhancing betting experiences and strategies balancing innovation with responsible betting.
Notable figures gracing the Technology Stage include Olena Demchenko, Head of AML at FDJ United, Constanza Muñoz Torres, Chief Compliance Officer/Chief Legal at Estelar Bet, Anders Karlsen, Co-Founder & CEO of SISU Group, Aidan Barry, Group Head of Sportsbook, FEG, and Enrico Giancaterina, Executive Managing Director of Funtech Games, among others.
Rasmus Sojmark, CEO and Founder of SBC, has expressed his excitement about the Technology Stage, stating that it is the event's answer to the rapid growth and change in the industry. He further emphasised that attending the Technology Stage is a must for anyone looking to build smarter, faster, and stronger businesses within the iGaming sector.
The strategies presented on the Technology Stage aim to enhance regulatory compliance, user experience, business performance, and operations. The panels will present real-world, actionable strategies that attendees can implement in their businesses.
The Technology Stage will be part of SBC Summit's lineup, promising a comprehensive look at the next wave of technological advancements essential for anyone involved in iGaming. With its focus on payments, regulation, and new technology, the Technology Stage is set to be a highlight of SBC Summit 2025.
- The Technology Stage at the SBC Summit 2025, which focuses on payments, regulation, and new technology, will provide expert-led insights on the role of finance in shaping the iGaming sector, including the impact of AI and blockchain on transaction processes, the rise of open banking, and the shift towards decentralised finance.
- Rasmus Sojmark, CEO and Founder of SBC, emphasised that attending the Technology Stage is a must for anyone looking to build smarter, faster, and stronger businesses within the iGaming sector, as the strategies presented aim to enhance regulatory compliance, user experience, business performance, and operations, all crucial aspects in any business and technology context.
