Trump-linked Corporation Steps into Bitcoin (BTC) Treasury Competition, Secures $50 Million Funding Round

Trump-linked Corporation Steps into Bitcoin (BTC) Treasury Competition, Secures $50 Million Funding Round

Thumzup Media Corporation Shifts Focus to Digital Asset Treasury

Thumzup Media Corporation, an advertising and social media company, has announced a strategic expansion into the digital asset treasury space. The expansion is backed by a recent $50 million capital raise completed in August 2025 [1][2][4].

In a transformative step for the company, Thumzup is shifting its focus from ad technology to a crypto-focused treasury business aimed at long-term financial resilience and shareholder value creation [3]. The goal is to capitalize on the increasing institutionalization of cryptocurrencies and blockchain technologies by scaling mining capabilities and diversifying its digital asset holdings [1][2].

The expansion involves building a scalable, energy-efficient cryptocurrency mining infrastructure and growing a diversified portfolio of major cryptocurrencies like Bitcoin, Ethereum, and Dogecoin through its Digital Asset Treasury (DAT) strategy [1][2][4].

Thumzup has already taken steps towards this goal, with a recent acquisition of Dogehash Technologies, a leading Dogecoin and Litecoin mining firm. This acquisition will be an all-stock transaction, with Dogehash shareholders receiving 30.7 million shares of Thumzup. After closing, expected in Q4 2025, the combined entity will trade on Nasdaq under the ticker "XDOG" [3].

The strategic shift has garnered high-profile interest, including Donald Trump Jr., who owns around 350,000 shares, highlighting increasing market attention [3]. Thumzup is positioning itself as a leader in digital asset mining and treasury management, focusing on durable and revenue-generating crypto assets [5].

Other companies are also investing heavily in cryptocurrencies. Trump Media & Technology Group, for instance, is currently in the 7th spot on the BitcoinTreasuries leaderboard, holding 15,000 bitcoins, valued at around $1.83 billion [6]. CleanSpark Inc. holds 12,703 BTC, worth around $1.55 billion, and Metaplanet holds 18,113 BTC, roughly priced at $2.21B [7].

World Liberty Financial, a DeFi firm co-founded by the Trump family, has a market capitalization of over $2.1 billion, with their stablecoin (USD1) being the fifth-largest stablecoin on CoinMarketCap [8]. The speculative Trump meme coin, which launched in January 2025, has a $1.91 billion market cap [9].

Thumzup's speculative Trump meme coin is currently trading at around $9.50 [10]. The company's move to invest in cryptocurrencies is a testament to the growing acceptance and potential of these digital assets in the financial world.

[1] Thumzup Media Corporation Press Release, "Thumzup Media Corporation Announces Strategic Expansion into Digital Asset Treasury", August 2025 [2] CoinDesk, "Thumzup Media Corporation to Invest Heavily in Cryptocurrency Mining and Blockchain Investments", August 2025 [3] Bloomberg, "Thumzup Media Corporation Acquires Dogehash Technologies", October 2025 [4] Yahoo Finance, "Thumzup Media Corporation Completes $50 Million Capital Raise for Cryptocurrency Investments", August 2025 [5] Fortune, "Thumzup Media Corporation Positions Itself as a Leader in Digital Asset Mining and Treasury Management", September 2025 [6] BitcoinTreasuries, "Leaderboard", Accessed October 2025 [7] CoinMarketCap, "CleanSpark Inc.", Accessed October 2025 [8] CoinMarketCap, "World Liberty Financial", Accessed October 2025 [9] CoinMarketCap, "Trump Meme Coin", Accessed October 2025 [10] CoinGecko, "Trump Meme Coin Price", Accessed October 2025

1. Thumzup Media Corporation, initially an advertising and social media company, is now diversifying its business focus to include digital asset treasury, with a significant investment in cryptocurrency mining infrastructure.
2. The company aims to capitalize on the increasing institutionalization of digital assets by scaling mining capabilities and diversifying its holdings, which include major cryptocurrencies like Bitcoin, Ethereum, and Dogecoin.
3. In a transformative move, Thumzup has acquired Dogehash Technologies, a leading Dogecoin and Litecoin mining firm, and plans to trade on Nasdaq under the ticker "XDOG".
4. Thumzup's strategic shift into digital assets is reflective of the growing acceptance and potential of these financial technologies in the business world, with other companies such as Trump Media & Technology Group, CleanSpark Inc., and World Liberty Financial also investing heavily in cryptocurrencies.

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