Website Uses Matomo for User Behavior Analysis with Consent
This Google Sites page uses the web analytics service Matomo, provided by New Zealand-based InnoCraft Ltd, to evaluate and improve its usage. The service is hosted on servers managed by 'ITZBund' on behalf of the Federal Statistical Office.
When users interact with the page, a script 'matomo.js' is triggered, setting a cookie named 'matomoTracking'. This process is initiated based on the user's explicit consent, as outlined in Article 6 (1) a) of the GDPR, and further specified in § 25 (1) TTDSG.
Matomo generates a unique fingerprint for each user, incorporating details such as IP address, visited pages, duration of stay, and frequency of access. This information aids in understanding user behaviour and preferences, enabling the Google Sites page to improve its services.
In summary, this Google Sites page uses Matomo to analyze user activity, with user consent serving as the legal foundation. The service, hosted by 'ITZBund', creates a user-specific fingerprint to enhance the page's performance and user experience.
