Wedotv & Sky Italia Team Up for Italian Entertainment Expansion
Wedotv and Sky Italia have joined forces to bring entertainment to Italian households. The partnership sees wedotv movies Italia and wedotv Big Stories, two of Wedotv's FAST channels, now available via Sky Italia's satellite platform. This move is expected to significantly expand Wedotv's reach in the Italian market.
Philipp Rotermund, a spokesperson for Wedotv, hailed the deal as a significant step forward. Sky Italia's satellite platform will distribute the channels, making them accessible to over a third of Italian households. This expansion comes as Wedotv employs its HbbTV Addressable TV Solution for dynamic ad insertion, catering to the local Italian market.
The two channels, wedotv movies Italia and wedotv Big Stories, are now readily available to consumers through Sky Italia's services. This partnership marks Wedotv's growth in Italy, with Sky Italia providing a robust platform for the distribution of these channels.
Wedotv's collaboration with Sky Italia has brought its entertainment offerings to a wider audience in Italy. With over a third of Italian households now able to access wedotv movies Italia and wedotv Big Stories, Wedotv's footprint in the Italian market has notably expanded.
